Saturday, May 28, 2011

Competitiveness Phone Windows platforms is getting stronger to compete with Apple's IOS and Android made by Google. The latest version of Microsoft announced on Tuesday (05/24/2011), codename Mango, better than previous versions.

In total there are about 500 new features added to it than the version of Windows 7 Phone coming out eight months ago. Major repairs done, both in communication features, applications, and Internet experience.

Some key features added include the Internet Explorer browser 9, integrates with Twitter and LinkedIn, full multitasking, and access to more than 17,000 applications available in the online market. In fact, with features Live Tiles, read the updated information can now be done in realtime without lighting applications because the running by utilizing the background. Text-based communication is also integrated so that users focus on the message, no matter whether he is communicating via SMS, Facebook, or instant messenger.

Mango's Smartphone platform will become available in autumn this year or around July 2011 with a combination of second-generation processor made by Qualcomm's Snapdragon. Microsoft has not explained in detail when the latest version of Windows Phone will be available. However, before entering into a new product, Phone Windows-based smartphone users will already be able to perform the update.

Microsoft states, some handset vendors are ready to adopt Mango for new products, including Acer, Fujitsu, ZTE, including Samsung, HTC, and LG. Microsoft strategic partners who just build alliances, namely Nokia, also make sure to use Mango to first smartphone that worked with my Microsoft later this year or early in 2012.

"We are very pleased with the strategic cooperation with Microsoft, and Mango is the best springboard for Nokia's first device that uses the Windows Phone," said Jo Harlow, Executive Vice President for Smart Devices Nokia, the company's official blog.

Mango would become Microsoft's new hope for entry in an increasingly tight competition, given its market share in smartphone platform is still very small. Based on Gartner data, in the first quarter 2011, Windows Phone controls only 4 percent share of the smartphone operating system market. This is far from the Android Symbian control 36 percent followed by 27 percent and 17 percent of the IOS. However, with Nokia decided to focus on using the Windows Phone in its smartphone products, the combined market share of more stringent both IOS and compete with Android.

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